impactful customer engagement 

Next-Level Personalized Video Experiences

Elevate the customer journey with tailored video content that engages and inspires.

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Revolutionize your customer engagement strategy and get the results that matter.

The average attention span is 6 to 8 seconds. It’s a competition to get that attention and keep it long enough to get your message across. To add to that, for a 1/3 of North Americans, English may not be their first language. How will your organization reach and inspire them?

Over 80% of all internet traffic is related to video and, as it turns out, personalized video is more likely to be seen and 95% more likely to be retained than simple text communications.

SmartVX offers entertaining, multi-lingual, and multichannel communications that help ensure your message is received and understood by everyone.

Let’s Get Personal

Personalized Video Experience Platform

Communicate with your customers on a personal level to get their attention and keep it long enough to get your message across. Most importantly, inspire customers to take action, and make it easy for them to do so.

Personalization helps ensure every interaction is impactful, making the most of every engagement and every dollar in your marketing budget. With SmartVX, create lasting impressions that resonate personally, streamline your customers’ journey, and amplify your marketing results.

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A smiling young woman with curly hair, wearing glasses, earrings, and layered necklaces, in an indoor setting.
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Stand out from the noise.

SmartVX powers the teams from North America’s largest organizations.

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Empowerment at the point of contact

Accessible, Inclusive
& Dynamic

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Commercial-off-the-shelf Industry-specific video templates and packages,

Flexible API - Driving personalization from any system of record,

Configurable media - Choose stock Images, videos, music, and more,

Multilingual voice-over narrations, subtitles, and text transcripts,

Multichannel delivery - Email, SMS text, embedment, QR codes, and more,

Performance analytics - By individual viewers and across campaigns,

Relevant calls-to-action within each video!

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Every Step of the Customer Journey

Personalized video communications play a pivotal role at every stage of the customer’s journey with your organization. From welcoming new customers with engaging onboarding videos to providing clear, helpful support through explainer videos in customer service. They simplify revenue collection processes with informative billing summaries and boost engagement and retention by offering interactive, tailored content. This continuous stream of tailored video content not only enhances the overall customer experience but also strengthens the relationship between the brand and its customers at every touchpoint.

Acquisition and Onboarding

Customer Service and Support

Billing and Revenue Collection

Engagement and Feedback

Retention, Loyalty, and Rewards

News and Offers

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“How-to” Explainers

And more!

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EXCEED EXPECTATIONs

Drive Results That Matter

Personalized communications, such as SmartVX videos, amplify customer engagement and bolster retention by creating more compelling and relevant experiences. By delivering messages tailored to individual preferences, customers feel uniquely appreciated, heightening satisfaction and nurturing brand loyalty. This approach to personalization not only elevates conversion rates but also maximizes the return on marketing investments, making each communication more effective and impactful.

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3X

Increase in Email Click Through Rates

70%

Improved Customer Retention

40%

More Effective Marketing Spend

5X

Increase in CTA Click Through Rates

202%

More Program Conversions

4X

Increase in View Through Rates

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Right from the start, we witnessed a significant uptick in portal registrations, paperless signups and autopay. It was precisely the goals we aimed for from a KPI standpoint…the call-to-action links within the videos are especially vital. They provide customers with seamless opportunities to sign up for these fantastic programs right at their fingertips and at their convenience. It doesn’t get any easier than that.
— Melissa Martin Utility Operations Manager, Fort Pierce Utilities Authority
INSIGHTS INTO PROGRESS

Performance Dashboards

At SmartVX, we go beyond facilitating captivating personalized video campaigns. Our platform encompasses a dual-layer analytics framework, catering to both individual viewer insights and holistic campaign performance.

For each viewer, our analytics delve into the nuances of interaction – tracking metrics like video views, click-through rates, and engagement duration. This granular approach allows for an intimate understanding of each viewer's response, enabling you to tailor future content for maximum impact.

On a broader scale, our consolidated dashboards aggregate these individual insights to paint a comprehensive picture of your campaign's overall performance. You'll gain insights into overarching trends in conversions, retention rates, and effectiveness of Calls-to-Action (CTAs) across demographics. This holistic view is crucial for strategizing and refining the broader aspects of your communication efforts.

With SmartVX, you're not just launching a video campaign; you're deploying a strategic communication initiative grounded in real-time, detailed analytics. This dual perspective – micro and macro – ensures that every campaign is not only data-driven but also highly attuned to the nuances of viewer engagement and broader market trends.

Monitor engagement, assess video impact, and pinpoint opportunities for enhancement.

Screenshot of a data analytics dashboard showing four charts: Unique Video Views, Audience Retention, Call to Action Clicks, and Unique Video Sends, with trends over several days in November.
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Experience the power of personalization firsthand

Book a Demo